There are a variety of areas where the Boys and Girls Clubs of Metro Atlanta, a local non profit organization, step in to help kids and teens learn essential skills like technology, fitness, community leadership, college bound and the arts. We helped create 5 unique non profit marketing videos to tell those stories. These are real club kids and staff shot on-location in metro Atlanta.
A creative approach to story telling was used to help BGMCA produce 5 creative non profit marketing videos. Going Interactive interviewed Club kids, teens and staff. Each non profit marketing video highlighted a different strategic Club focus. These videos were specifically kept around 3 minutes for easy consumption. They were all used at the annual Youth of the Year event, as well as, evergreen content on the main www.bgcma.org website we created.