Microsoft vs Apple…Still?

Microsoft vs Apple…Still?

We got to see a preview of Windows 8 recently at a local Atlanta web design industry event and thought some of the same things as this article…

This piece today on talks about how they’ll be a Microsoft “App Store” in the new Windows 8 will be similar to Apple’s App Store. The biggest beef is that it will be a curated App Store. Meaning Microsoft will have to “approve” apps to be in it.   Not sure if that’s a good idea of not business wise, but there certainly are differing opinons on it out there.  We did however see a cool demo of a MS Windows 8 App that was all written in HTML 5 and Javascript.

After watching the demo, we also made note that MS was soooo focused on a less is more, grid based style of the new Windows interface (they call it “Metro”). A design theology that Apple has had since pretty much Day 1 in everything from product design to marketing materials. Interesting, isn’t it?

I thought the current battle for our digital lifestyles was more or less between Apple and Google. But it looks like Microsoft is still in the fight.

In all fairness, you should go check out the preview of the new Windows 8 preview and see for  yourself.

We’ll keep our minds open and see how it pans out over the next year.


is Co-founder of Going Interactive and Strategic Director. Doug brings over 27 years of professional experience to the table. He is a seasoned professional with a knack for complex problem solving and common sense approach to usability. Doug has helped to create a variety of award winning work both locally and regionally for clients like Apartment Guide, Rubik's Revolution, The Ron Clark Academy, Prime Time Toys, Kimberly-Clark Professional, Chik-fil-a, and Gardener's Confidence. Doug served as the first ever Interactive President for the Atlanta - AIGA (American Institute of Graphic Arts) Chapter.


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