B2B Microsites for Marketing

B2B Microsites for Marketing
B2B Microsites for Marketing
Posted by on May 6, 2011 in Inspirational
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We recently wrapped production on a micro site for WEGENER’s Compel Connect Product. CompelConnect.com™ is a software-as-a-service (SaaS) offering from WEGENER. It provides management tools to share full-resolution, high quality video, audio, text and graphics with multiple locations.

WEGENER uses the site as part of an integrate marketing plan that includes trade shows, e-mail campaigns and direct sales. We created the site with a combo of HTML 5 and the Drupal CMS system. This technical approach to a microsite is a great way to promote a B2B or B2C product online. The microsite

is Co-founder of Going Interactive and Strategic Director. Doug brings over 27 years of professional experience to the table. He is a seasoned professional with a knack for complex problem solving and common sense approach to usability. Doug has helped to create a variety of award winning work both locally and regionally for clients like Apartment Guide, Rubik's Revolution, The Ron Clark Academy, Prime Time Toys, Kimberly-Clark Professional, Chik-fil-a, and Gardener's Confidence. Doug served as the first ever Interactive President for the Atlanta - AIGA (American Institute of Graphic Arts) Chapter.

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