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Going Interactive Speaks About New Media Tools

Dear Freelance Forum:

Thanks to all who came out to my speech on Thursday. As promised, here’s a little recap of the items I covered during my presentation on New Media topics.

In this 21st century type of network, marketors focused on consumers posting, sharing and discussing content online. Everything that you create needs to engage the audience and gain interest. These formats will have a life across all types of formats both online and offline.

Formats I discussed were: websites, presentations, micro-sites, CDroms, trade show materials, online ads, email campaigns, video, viral – digital word of mouth marketing, podcasts, videocasts, blogs, vlogs, seo and rss.

Things to check out and keep an eye (or ears on):
– Websites like Wikipedia.org, sethgodin.com, del.icio.us
– Podcasts like Marketing Online Live, Wired News, CNET News
– Publications like Fast Company, Wired, Step Inside Design, HOW, Communication Arts,
– Blogs like Blogpulse.com, stephenspencer.com, micropersuasion.com

Hope everyone got a little something out of the event. Thanks again and good luck with your Interactive Tools!

Sincerely – Jason Davenport

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