The Need.
Cafe 1040 is a non-profit ministry who’s core goal is to spread the Gospel throughout the world. Going helped create a series of videos that helped donors, students and others know more about the organization. Because we know time is important each video is between :60-:90 to ensure viewers can get the message clearly.
The Solution.
The In Seconds Series includes 5 videos – Who, What, Where, Why, and How. Each one utilizes real footage and real graduates of the program to promote the the concept of “real people”. The natural footage provided a great visual ground to work off of. To view them all visit www.cafe1040.com/support. Cafe 1040 ended up receiving 130% of their giving goals in this campaign.
The Overview.
The Results.
Going Interactive worked on strategic direction, concept, design, video animation, editing and final production.
Minutes of Footage.
Ideas Generated.
