Going Interactive won both a Gold and Silver Addy Award last night at the Georgia Aquarium Ballroom event.
A Gold Addy was awarded for Going Interactive’s design of Home Safety Council’s website, www.homesafetycouncil.org. The Home Safety Council is a national nonprofit organization dedicated to preventing home-related injuries that result in nearly 20,000 deaths and almost 21 million medical visits each year. The website was re-designed and re-launched to include hundreds of pages of home safety informational content, an online video library, online quizzes and polls, an interactive forum, an official Blog and social marketing tools like Facebook, YouTube and Twitter.
Here’s a quick overview of the Home Safety Council website.
A Silver Addy was garnered for www.RealTalkATL.org, a web site sponsored by the Future Foundation of Atlanta. The Future Foundation is a leader in effective education and prevention services for at-risk youth in Fulton County. Each year, over 800 male and female youths, ages 12-18, participate in Future Foundation’s Real Talk ATL program, promoting abstinence until marriage and healthy relationships. RealTalkATL.org is a Flash-based website that features animated interactive content, quizzes, photo and video galleries, blogs and more, designed to support the Future Foundation’s cause in a fun and engaging manner to teens.
Here’s a quick overview of the Real Talk ATL website.
Going Interactive steered both these non-profit projects in concept, strategy, architecture, design, development and production.
Principal and Creative Director Jason Davenport said, “We’re thrilled to be recognized for our work by industry peers, but it’s extra meaningful when that work is for organizations that are trying to positively impact people’s lives.”
About Going Interactive
Going Interactive is a new kind of creative agency. Going Interactive works hand-in-hand with agencies, corporations and fortune 500’s to produce rich interactive media, reaching both B2B and B2C market segments. Going Interactive has a team of award winning designers, developers, and strategists that are skilled in the latest software and trends to keep things fresh and cutting edge.
Going Interactive has worked with a large variety of brands and products both on and off screen including Cartoon Network, CNN Radio, Dixie Food Service, Georgia-Pacific, Neustar, Peachtree TV, Printies, Ron Clark Academy, Rubiks Revolution, TechnoSource, UPS, Wegener.
Going Interactive delivers creative strategy and execution to each client and clearly understand the business and design objectives in making things user-friendly, engaging and adaptable for the future. Going Interactive has a strong hold on creative online marketing approaches and how to utilize all types of online social tools including DWOM (digital word of mouth) tools like blogs, rss, emails, video, games, contests, bookmarking, rich media, banner ads, as well as on-going interactive marketing campaigns.
Going Interactive has added experience in developing product-based sales and marketing tools that are designed to demonstrate features, attributes and benefits in an engaging way. These interactive tools help drive top-of-mind awareness, push customers to place orders, and create leads for sales forces.
Going Interactive is located outside Atlanta, in historic Roswell, Georgia.