On the heels of the Penguin update Google announced yesterday an even newer change for how search results will be delivered.
Evidently in the near future you’ll get your search results delivered to you as if a human thought of them for you, as opposed to a computer algorithm. Google’s calling the new change “Knowledge Graph”. With Knowledge Graph they say they can better understand our queries and summarize relevant content around topic, including key facts we’re likely to need about that particular thing. They do that by going back and studying in aggregate what we’ve been asking Google for in the past.
Sounds interesting, doesn’t it?