Hasbro The Crib Life
The CribLife dolls are a new line-up of personality filled babies. These are babies whose lives are full of adventure and fun!
Going created the entire multi-lingual online experience from the public website where you learn about the dolls to registering your doll code. After registration the girl unlocks the enormous online playground of CribLife! There's tons of videos, games, awards, interactive stories, design your own crib app, and more!
Printies Design Studio App
Using the Printies Design Studio App children can digitally design and print out their own customized stuffed fabric toy.
The fully featured design App included custom drawing tools, photo import, libraries of graphic art pieces to design with, public gallery posting and rating tools and more.
The public website also featured a public gallery, product video demos and international registration capabilities.
The Rubik's Slide website is great model for a fully featured toy product marketing site. It covers all the bases for gang buster online toy product marketing: animation, information, game demos, media coverage, support and more.
Visitors are able to get an excellent feel for what the electronic hand held game toy is all about and proceed down a purchasing path.
CoolJuice is a 100% all natural juice product marketed to tweens and parents. This colorful and graphical site promotes the product and brand with demographic oriented visuals, animation, interaction and content.
For the kids there's stylized graphics, animations, sound FX and "cool tricks" videos. For the parents there's complete nutritional info, recipes, coupons and a grocery store locator.
Little Lilly Polka Dot
Little Lilly Polka Dot is sweet little children's book teaching kids not to be afraid to go to the doctor.
Lilly's site is perfect for young children. A visitor to the site is first presented a warm animated welcome by Little Lilly herself. Then curtains open to reveal Lilly and her kitty Marshmallow's world. From their a child can hear the Little Lilly song, play a puzzle game, download coloring pages and even learn ABCs with an interactive ABC online activity.
Guess What I Am? Game
This colorful site promoted the family game "Guess What I AM?" where family members hold up cards to their faces and try to guess what kind of character they are through a series of questions. Along with product description and imagery It also included an interactive online clickable version of the hand held card game.
The website served as the online marketing muscle enabling consumers to get excited about the product and find out where to purchase it.
X vs Y Game
X vs Y was an interactive electronic board game that pitted the genders against each other in a game of trivia. Players guess the answers to questions about love, life, work, home, appearance and more. A male & female host talk players through the game.
Visitors to the interactive X vs Y Game web site could get a taste of the board game fun by playing an online version.
PowerPuff Girls Dream in Style
This award-winning microsite featured "grown up" versions of the Power Puff Girls.
The Dream in Style site promoted new PPG products and a national PPG model search. It featured modern grown-up profiles of each of the Girls as well as downloads PPG avatars, wallpapers and mp3s.
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